New value split in Automation: Country code


We have introduced a new option for value split in marketing automation: Country code.


Why does it matter? Simply put, you will get a clear overview when targeting multiple countries in one flow when using country code values split.

Smoother localization support
With a better overview, it becomes easier to stay on top of your localized communications, making sure each country's contacts receive the right messaging.

Easier to track in automation reporting
With a better overview and clearer splits, tracking and following the number of contacts that take different paths through the automation gets simple and straightforward.

Read more about value splits



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