Gain insights about your Target audiences

December 2022

The Customer base report and the Financial KPI report are now updated with a new target audience filter.

Use the new target audience filter in the rolling values section to understand:

  • How your own defined strategical audiences rolling KPIs are performing
  • How your target audiences are developing over time
  • How you may take action to improve average receipts or purchase frequency

The reports show historic data for the contacts currently in the target audience.

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