Webinar: The potential impact on your email marketing with iOS 15 (SWE)

As you probably have heard, Apple has announced that their new update for iOS 15 will provide users with the option to turn off email tracking and a few other tracking metrics.

We will discuss what this is all about, and what consequences it might have on your loyalty KPIs and email marketing activities.

We will talk about:

  • What the update is about

  • Why does Apple offer this option

  • How will it affect email marketing

  • Ways to re-define customer activity

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