Webinar: Introducing Lifecycle Audiences (ENG)


To be able to keep your customers active over time and maintain revenue growth, it’s crucial to treat your customers in a relevant way that matches each step of their customer journey.

Since the launch of the Financial KPIs and Customer base reports, it´s now possible to customize your Lifecycle Audiences to keep track of customers within each step of the lifecycle.

Product Manager, Etienne Thessman talks about how to get a view on your Lifecycle Audiences and how the Financial KPI report will give you an understanding of how the monetization of your contact base is developing over time.

Was this article helpful?
0 out of 0 found this helpful



Article is closed for comments.