The report presents current key figures as of today, as well as a comparison against the same time last month and year so that you can put the results in relation to something.
If you are a local administrator, you only see purchases from the customers’ preferred shop that you have access to.
How to read the report
|Sales last 12 months||Total amount for the receipts in the selection.|
|Average receipt in the last 12 months||Average receipt for all receipts in the selection.|
|Purchases per shopping member||
Number of receipts for a contact in the
|Articles per purchase||
Shows the number of unique articles per
|Active members in the last 12 months||Number of members in the selection who
have shopped in the last 12 months.
Shows the share of shopping members who
|Online purchases||Shows the share of shopping members who have
made an online purchase in the last 12
months. An unknown amount of these
customers could also have made a
purchase in a physical store.
|Store and online purchases||Shows the share of shopping members who
made a purchase both in a physical
store and online during the last