Note! This report will be deprecated.
This report will be deprecated in Q1 2023. Going forward, we recommend you use the Customer base, Financial KPIs and Store reports to better analyze your KPI performance.
The report presents current key figures as of today, as well as a comparison against the same time last month and year so that you can put the results in relation to something.
If you are a local administrator, you only see purchases from the customers’ preferred shop that you have access to.
How to read the report
|Sales last 12 months||Total amount for the receipts in the selection.|
|Average receipt in the last 12 months||Average receipt for all receipts in the selection.|
|Purchases per shopping member||
Number of receipts for a contact in the
|Articles per purchase||
Shows the number of unique articles per
|Active members in the last 12 months||Number of members in the selection who
have shopped in the last 12 months.
Shows the share of shopping members who
|Online purchases||Shows the share of shopping members who have
made an online purchase in the last 12
months. An unknown amount of these
customers could also have made a
purchase in a physical store.
|Store and online purchases||Shows the share of shopping members who
made a purchase both in a physical
store and online during the last